Use Pre-Show Promotion to Reel in Attendees
The overarching name for this blog is, “Diary of a Young Marketer” and though the young part may not apply forever (or now depending on who I talk to), I hope the marketer...
go to articleAuthor: Chase Howells
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March Madness
“March Madness” is a phrase that has been around over 75 years, generally associated with basketball. But my 5+ years in the trade show industry tells me that we may have to...
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Keep It Simple
Around 50 years ago Kelly Johnson, an aircraft engineer for Lockheed Martin, was said to have formulated the KISS Principle, or “Keep it simple stupid.” Now the principle can and has been applied...
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Snowed In
Happy New Year and welcome to the other side of Snowmaggedon 2016! As I’m writing this, I am stuck at home for the fourth straight day. Many of you probably spent the...
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5 Products and Services Our Clients are Thankful for
Thanksgiving has become a day for us to reflect on what we’re thankful for. Some of the things I’m thankful for at work are my great clients, coworkers and suppliers who all...
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The Familiar Design of a Cyclist
If you are in Virginia, especially in the Richmond area, the last couple of weeks we have been bombarded with the spectacle of world class professional cycling. I make no claims to...
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