Floor It! High-Impact Trade Show Flooring
The most often overlooked branding opportunity at trade shows is right beneath your feet: the floor of your booth. Most of your competitors take the easy way out: They rent a gray...
go to articleCategory: Trade Show Trends
-
-
Trade Show Displays that Curve and Swerve
Have you noticed that many trade shows feel like a sea of same? Blocky booths stand in rigid lines: square space, square space, rectangle space. Most trade show displays have a...
go to article -
Introducing the Trade Show Toolbox
There are a ton of trade show blogs out there that focus on the sales-pitch side of the trade show experience. They talk about every aspect of selling: how to generate quality...
go to article -
Don’t Take Portability for Granted
My wife and I spent last weekend moving into a new home. We are thrilled for sure that now we have a place to call our own and settle down in, but moving...
go to article -
Keep It Simple
Around 50 years ago Kelly Johnson, an aircraft engineer for Lockheed Martin, was said to have formulated the KISS Principle, or “Keep it simple stupid.” Now the principle can and has been applied...
go to article -
5 Products and Services Our Clients are Thankful for
Thanksgiving has become a day for us to reflect on what we’re thankful for. Some of the things I’m thankful for at work are my great clients, coworkers and suppliers who all...
go to article